My thoughts
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WIDEN YOUR REACH WITH AUTOMOTIVE CONQUEST EMAIL MARKETING
In the automotive industry, conquest marketing is a strategy used to attract customers who are already loyal to a competitor. This can be a difficult task, but it can be very rewarding if done correct...
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Why Your Dealership Isn’t Getting Enough Leads
Many dealerships assume low lead volume means they need a larger advertising budget. In reality, lead shortages often result from breakdowns that occur before, during, or after customer engagement. Tr...
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WHY A CONTENT FOCUSED SEO STRATEGY IS BEST FOR LOCAL AUTOMOTIVE DEALERS
In today’s digital age, search engine optimization (SEO) is essential for any business that wants to be found online. However, not all SEO strategies are created equal. For local automotive deal...
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TV Marketing for Car Dealerships: Reach Buyers Where They Watch
Television remains one of the most powerful channels for automotive marketing, but traditional TV alone isn’t enough. Today’s car buyers split their viewing time between broadcast, cable, and stre...
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Traditional Automotive Marketing Isn’t Dead—It’s Evolving
As digital platforms continue to dominate advertising conversations, many dealerships question whether traditional marketing still deserves a place in their strategy. The reality is that traditional a...
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The Power of Targeted Facebook Ads for Local Businesses: Maximizing Your Reach and ROI
In today’s digital marketplace, local businesses need to harness the power of online advertising to stay competitive. Facebook Ads provide an excellent platform for local businesses to reach the...
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Target the Right Drivers: Hyperlocal Marketing for Auto Dealerships
Remember when people used to put flyers in mailboxes? It’s kind of like sending a letter but for everyone in the neighborhood. But now, we have cooler ways to reach people, especially if they...
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Social Media Targeting for Car Shopping with Local Marketing INC.
In the realm of car shopping, finding the perfect vehicle can be like discovering a hidden treasure. At the crossroads of technology and automotive aspirations enter Local Marketing INC.’s a gam...
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Should You Be Buying Keywords on Bing?
Should You Be Buying Keywords on Bing? Most companies focus the bulk of their PPC efforts and budget on Google Ads. But savvy marketers know the value in diversifying to other search engines like Micr...
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Revving Up Leads on Facebook, Instagram & TikTok
In today’s world, when people want to buy cars, they often look at their phones or computers to find the perfect one. And guess what helps car sellers reach these people? Social media like Faceb...
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Review Power: Fueling Trust and Reputation Online
In today’s digital world, people talk about car dealerships online, just like they would tell their friends about them. Good reviews are super important because they help build trust and bring i...
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Radio Marketing for Car Dealerships: Does It Still Generate Leads?
With digital advertising continuing to expand, many dealerships question whether radio still deserves a place in their marketing plans. The answer in 2026 is yes—but not in the same way it worked ye...
