Posts by Local Marketing Inc.

Sara Partridge

Graphic Designer With a passion for design and the automotive industry, Sara comes to LMi’s creative team with a Bachelor’s Degree in Graphic Design from The Art Institute of Atlanta and six years of experience in the automotive industry. She is also a dog mom with five fur babies, including her Instagram-famous pit bull, Nahla.…

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Katie Taylor

Digital Marketing Specialist Katie is an Auburn University graduate (War Eagle!) with a Professional and Public Writing degree. This girl’s got a passion for writing, so she’s living the dream crafting content pieces, social media posts, and all things wordy for the digital marketing team. She’s a huge nerd who loves learning and U.S. history.…

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Meghan Daves

Digital Marketing Specialist Meghan came to LMi with a degree from South Carolina’s Winthrop University and seven years of public and media relations experience with non-profits and sports organizations. She’s a huge sports fan herself, cheering on the Gamecocks, Atlanta United, and the Carolina Panthers and Atlanta Falcons (yes, both!). She also loves kickboxing, rap…

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Benji Katz

Digital Marketing Specialist Born and raised in Cincinnati, Ohio, Benji brings the creative perspective to our content creation team. He can always be counted on for a great pun or catchy Instagram caption–studying creative writing at Bowling Green State University will do that. In his spare time, Benji is also a poet, bass player, and…

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Aubree Powers

Recruiting Aubree brings a unique perspective to the LMi team. Though she studied chemistry at Alverno College, she is a Recruiter for LMi, having worked in HR and recruitment for over four years. Her experience includes extensive work sourcing qualified talent for different firms. Outside of the office, Aubree loves reading and horseback riding. Her…

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Nahla

Barketing Executive Meet Nahla, the sassy, food-obsessed, head-tilt queen of the office. Nahla is an expert in communication–she’s very vocal about what she wants, and she won’t stop until she receives the correct amount of treatos or neck rubs. Nahla is also a master of looking great in jammies and charming the pants off everyone…

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Google Core Updates – What You Need To Know

Insight from Heidi McIvor-Allen, Director of Automotive Marketing on Google Updates The big thing… Google does updates all the time. They do “CORE” algorithm updates about twice a year. Last year, there were some major updates that happened and a few of them got reverted. For example, the optimal character count for meta descriptions went…

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Why We Aren’t Panicking Over Google’s Recent Update

On March 12, most of the world went into panic mode when Google announced its most recent core update. This update, as Google has answered, is not a penguin update nor anything that sparked any changes with neural matching. The changes that took place back in March were blanketed, broad updates to hold digital marketers…

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New Google Ads Update That Could Change Your Ad Game

Digital marketers know how we live and breathe by Google Ads. After all, over 2 million searches per minute mean millions of opportunities for our precious ads to reach eyeballs. And so far, Google has done a decent job of providing a user-friendly platform to manage those ads, having just released a re-brand of Google…

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